Increase Customer Spending By 35%
35% Of Shoppers Say They Stay Longer If The Music Appeals To ThemCommercial grade Retail Radio reaches your customer's ears effortlessly and gives you more control over the customer experience:
- For each of our customers, we first create a detailed target group profile using a combination of information obtained by existing data and through primary research.
- We build a detail target profile based on age, gender, income, lifestyle, geography, and store design and some other proprietary profiling processes.
- Using the data collected on the target group, we are able to design a schedule with the most relevant content for different times of the day and week (day parting).
- Your radio station format and content requires ongoing maintenance and updating. Within this process we provide multivariate testing on produced commercial campaigns to build on your station's success.
- Your radio station format is designed to evoke the right emotion at the right time. We format based on a blend of genre, style, tempo, mood and popularity according to gender, age, lifestyle etc of the target group.
- We can integrate audible and/or inaudibile beacons to your stations output to trigger a desired event on the shoppers smartphone if she/he is using your beacon-enabled app in-store to further incentivise a specific action or behaviour.
To arrange your free 30 day trial, email info@marcommedia.ie now